When Athena Collections was founded, our management team made a clear decision from the outset. Our ethos and values would place our clients at the centre of every decision we make.

Debt collection is not just about recovering money. It is about trust, judgement, and doing the right thing consistently. That belief underpins how we operate as a UK debt collection agency and how we work with our clients every day.

A quote that resonated strongly with us from the beginning was:

‘A satisfied customer is the best business strategy of all.’ – Michael Leboeuf 

Having experienced varying standards across the debt collection industry, this principle helped shape the values Athena Collections was built upon.

Our company values are:

(A) Aspiring – To be the best at everything we do, with integrity at all times.

(T) Transparent – To always be open and honest with all our communications regardless of the consequences.

(H) Hardworking – Always working collectively as a team to the best of our capabilities to provide a best-in-class service.

(E) Ethical – Knowing the difference between what we have a right to do and the right thing to do but always choosing the latter.

(N) Noble - Quality begins and ends with the customer and we strive to always exceed their expectations. It takes years to build a reputation but only moments to ruin it.

(A) Adaptable – To be able to quickly change and fulfil the needs of our employees, customers and regulators.

Our values are not marketing statements. They guide how we communicate, how we advise clients, and how we approach each instruction.

We focus on:

• Putting our clients’ commercial interests first
• Providing honest, practical advice, even when it is not the easiest option
• Acting professionally and fairly with debtors
• Maintaining full transparency around process, fees, and outcomes
• Remaining compliant while delivering strong results

These values have allowed Athena Collections to grow steadily while maintaining a high client retention rate. Many of our clients return to us time and time again because they trust our judgement and our approach.

Long-Term Relationships, Not Short-Term Wins

We believe sustainable growth comes from doing the job properly.

A significant proportion of new clients go on to become long-term clients. That is not by accident. It is the result of consistent service, clear communication, and results delivered without unnecessary friction.

This approach removes the pressure of constantly chasing new business and allows us to focus on what matters most. Recovering debts effectively while protecting our clients’ reputations and relationships.

While the concept is simple, achieving it consistently in debt collection is not. It is something we take great pride in and continue to protect as we grow.

Judge Us by Our Clients

We encourage potential clients to form their own view of Athena Collections.

You can read what our clients say about us through our independent reviews and feedback, which reflect our commitment to service, transparency, and results.

If you are currently using another debt collection agency and feel the service does not meet your expectations, we would welcome the opportunity to benchmark ourselves against your existing supplier.

Don't believe us - see for yourself what our client's say about us here.

Or check out our Google reviews here.

Speak to Us

If you would like to discuss your requirements or understand how our values translate into real-world results, you are welcome to contact us directly.

Email: contact@athenacollections.co.uk